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Britt Meyer

  • Home
  • Kraft Mac & Cheese
  • Trans Lifeline
  • Queens of Comfort
  • LIFEWTR - Black History Month
  • Jeep
  • Disney
  • Kraft Heinz
  • US Cellular
  • TDOR
  • Strip Joker
  • Agency Pronouns
  • Visionworks
  • Production Design
  • …  
    • Home
    • Kraft Mac & Cheese
    • Trans Lifeline
    • Queens of Comfort
    • LIFEWTR - Black History Month
    • Jeep
    • Disney
    • Kraft Heinz
    • US Cellular
    • TDOR
    • Strip Joker
    • Agency Pronouns
    • Visionworks
    • Production Design
More About Britt

Britt Meyer

  • Home
  • Kraft Mac & Cheese
  • Trans Lifeline
  • Queens of Comfort
  • LIFEWTR - Black History Month
  • Jeep
  • Disney
  • Kraft Heinz
  • US Cellular
  • TDOR
  • Strip Joker
  • Agency Pronouns
  • Visionworks
  • Production Design
  • …  
    • Home
    • Kraft Mac & Cheese
    • Trans Lifeline
    • Queens of Comfort
    • LIFEWTR - Black History Month
    • Jeep
    • Disney
    • Kraft Heinz
    • US Cellular
    • TDOR
    • Strip Joker
    • Agency Pronouns
    • Visionworks
    • Production Design
More About Britt
  • US Cellular

    As an incremental project, we were first tasked with updating US Cellular’s interiors with graphics that would reinforce the brand tone attributes: approachable, authentic, modern, confident, progressive, and spirited. Utilizing their new visual direction* (referenced below) we proposed two design directions for their wall graphics; one with a wood material focus, and one that is purely shapes using their brand colors. They chose the wood material with large localized graphics for each location.

     

    Store Redesign, Environmental Graphics
    Art Direction - Britt Meyer & Kylie Wendell
    Graphics - Britt Meyer
    CD - Liz Rinaldi
    2020-2021

    USC's evolved brand identity informed the 2 wall graphic options below:

    Wall applied graphics with textured wallpaper

    Elevation of continuous walls behind the POS, consultation area, and product shopping

    Below are photos from the prototype stores, installed Summer 2021.

Contact me: BrittanyMeyerDesigns@gmail.com

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